Every marketer tries to tie their emails to holidays, seasons, current events or other things that are going on in the world of their customers and prospects. Those hooks are the things that

The temperature and the moisture in the air were just right that a small pile of ice crystals formed on a tree branch outside my bedroom. This was very different from frost on

This time of year, as the weather turns colder, ladybugs decide that it would be warmer inside someone’s house. It is usually a very small invasion, consisting of one or two ladybugs.

Nobody I know sends Christmas cards any more. This is not a subtle Christmas vs Holiday discussion. I don’t know the last time that I got a Christmas card. Sure, I’ve

There is a four-hour Tom Petty documentary on Netflix. The running time is quite daunting, but I just watched it a little at a time over the course of about week. When Tom