Jeffrey L Cohen
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I Want to Move to Canada to Vote For Him

13 Aug 2015 Social Media
Sometimes you see something so absurd that it makes you want to cheer. And want to move to another country just to vote for an independent candidate for Parliament. What’s Parliament again?

A Marketer Walked Into a Mailbox Store, a Dry Cleaner and an Insurance Agent. You Won't Believe How They Treated Him

12 Aug 2015 4 min read Marketing
Even marketers can learn something about cross channel marketing by paying attention to how we are treated by other businesses. There is that old adage that you should treat others the way that

5 Ways to Bring Your Writing to Life on Stage

08 Aug 2015 3 min read Marketing
Most content marketing begins its life in written form, whether that is its final form or not. If your job is to write blog posts or ebooks, your work appears as a collection

What Did One Bag of Popcorn Say to the Other?

04 Aug 2015 Marketing
Cringeworthy copy ripped from a bag of Hatch Chile Cheddar Popcorn. > A chile pepper, a cheddar cheese, and a corn kernel all walk into The Fresh Market. The pepper says, “Hey, Ched,

A Happy Birthday Without Social Media

31 Jul 2015 2 min read Social Media
This year I decided that I did not want to make a big deal about my birthday. It was a milestone birthday that I wasn’t too excited to celebrate. Chronological age is
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