Where to Put Your URL

I have always been a proponent of putting your URL, or web address, on everything that appears before your customers and potential customers. With enough repetition, your customers will learn your URL. This

Tropical Storm Hanna

The eye of Tropical Storm Hanna blew in over the North Carolina coast around 2am, while the outer bands started arrived Friday evening. Here in the Triangle, we got about 5 inches of

Microsoft Long Form Ad

featuring Jerry Seinfeld and Bill Gates from Endgadget [http://www.engadget.com/2008/08/21/microsoft-enlisting-gates-seinfeld-to-battle-get-a-mac-ads/] : > Microsoft’s new $300 million campaign (one of Redmond’s largest ever) is set to launch

Boost Your PR by Doing Something

Here’s a great column by Al Ries in Ad Age [http://adage.com/columns/article?article_id=130678] about improving PR and advertising effectiveness by staging a regular event. It creates media

Ninja Grace

[http://www.flickr.com/photos/digitalpapercuts/2822585107/] Grace has wanted to take karate, or any martial arts, for the past year or so, and she is finally enrolled in a class of To-Shin