From Marketing Voices [http://www.jenniferjones.com/MarketingVoices/5952/guy-kawasaki-on-twitter-strategies-for-building-a-huge-following] : > The legendary Guy Kawasaki, entrepreneur, venture capitalist, author and Twitter aficionado talks about

If you are part of the social media world, and especially the Twitterverse, you know that Twitter recently added a list feature so Twitter users can now organize the people they follow into

Depending on how traditional your organization is and their reluctance to adopt social media practices, it can’t be worse than this video. Here’s an extreme example from the pharmaceutical industry where