The Average Email is Worth 8 Cents
What is the value of email? Marketers send emails every day. Lots of emails
every day. But nobody talks about it. They set up campaigns. Follow all the best
practices. Optimize subject lines,
Jeffrey L Cohen
The Flood is Over
A church banner proclaimed “The Flood is Over. Worship Today.” Did I miss a
memo? The biblical flood wiped out humanity, unless you punched your ticket on
Noah’s ark. I can’t
Proofing the Real World
A road was newly paved and a stick fell into the asphalt. In a follow-up to the
paving, a worker noticed the stick and painted a white circle around it. This is
a
Someone Else's Receipt
I recently read a library book that had the previous patron’s receipt inside. I
will just list their books in the order they appear on the receipt, as they have
a narrative
My Receipt
In the fall of 1979 I played on my school’s Freshmen soccer team. Since we were
not a varsity team, we did not get letter jackets. But we did get lined
windbreakers