Toilet Paper Out

I have thought about toilet paper more than most people, mainly because I can never figure out how many rolls to buy. What does 8 megarolls=32 regular rolls even mean? I have actually calculated price per square foot because in standard CPG packaging and pricing, the largest package is not always the best deal.

I have some photos that I have been meaning to write about where two different styles of the same brand of toilet say Cleans Better, Use Less and Irresistibly Soft, Use Less. The statement use less has an asterisk that leads to: vs leading USA 1-ply bargain brand. Ok, so I’m not sure I want to think about the testing process that determined how it cleaned better than a bargain brand, but I understand how you would use less if that’s true. But I have no idea how softness relates to using less. Someone must have just asked to include that study on both packages.

But the real point of this post is that I have never seen an outbreak of toilet paper hoarding like what is going on now. I have seen bread shelves emptied with impending hurricanes, but an empty toilet paper aisle is shocking. Whether you have toilet paper or not, remember to wash your hands.

Jeffrey L Cohen

Jeffrey L Cohen