As cupcakes have fallen out of favor, donuts have become the new over-priced, artisanal baked goods that are popping up everywhere. I’m not going to get into the existential discussion of donuts regarding shape, or even the inclusion — or removal — of the donut hole, however I saw a donut bar that charges 30 cents more for donuts without a hole. Food service is a low margin business, but is this price distinction really something worth maintaining?
The Negative Space of Donuts
