Statements in Harmony

I read a press release from a company I know and something surprised me about it. The company has two co-founders. The quoted statement in the release was from both of them. Now it’s unlikely that I would say anything positive about a press release, but this was down right weird. Yes, even though it appears between quotation marks, this is a written statement. Nobody actually said this. But the press release read, “We are excited to partner with …” said co-founder one and co-founder two. It made me picture the two of them saying this in unison. As if they were harmonizing. Couldn’t they just pick one to attribute the statement to?

Jeffrey L Cohen

Jeffrey L Cohen