Predicting Your Next Marketing Move

The following post was written to run on a partner’s predictive marketing blog, but was rejected as not being specific enough. I connected them with someone in product marketing, so they could

Branding with Cookies

When you check in to a Doubletree hotel they give you a warm chocolate chip cookie. No matter how healthy of an eating day I have had, I cannot resist a warm chocolate

Morning Light

As the sky began to lighten this morning—nearly 30 minutes before sunrise—I could see a thin layer of fog blanketing the treetops. Gradually the fog dissipated as the sky got lighter

The Digital Age of Print

Yesterday I came home and found a new phone book on my stoop. Yes, a printed phone book. On the cover there is a small notice that says opt out, along with a

I'm going to be okay

One of the frustrating things about the internet are the medical self-diagnosis tools. They seem to point you in the direction of a rare tropical disease or an incurable form of cancer. I