One of the things I buy on occasion is Dannon drinkable yogurt. A couple months ago, the package proclaimed, “Great New Taste!” in bright yellow starburst. Most consumer products must modify their packaging on a regular basis so shoppers will notice it. Cereal boxes are probably the ones modifying most often, but many others do also.
I just bought this yogurt again and the yellow starburst said, “Great Original Taste is Back!”