I’ve noticed more food products in specific red, white and blue packaging for the holiday. Sure, everyone makes that Cool Whip flag dessert with the blueberries and raspberries, but am I really going to buy donuts or cookies to serve for a 4th of July celebration just because the box is decorated? Maybe I’m not your average consumer – ok, I’m not – but do those colors really trigger a purchase from others?
Holidays Grow with Consumers
