Simple Words
With all the clutter in our lives, marketers and other communicators are
reducing the number of words shown to us so that they can get our attention. A
short, simple message is more
Jeffrey L Cohen
Amnesty International Calls Out China
Here is a new print campaign created by TBWA/Paris for Amnesty International
that calls out China on its human rights records by showing graphic torture
photos representing Olympic events. The copy reads
Nuke the Fridge
Today I came across a new pop culture term, nuke the fridge
[http://www.urbandictionary.com/define.php?term=nuke+the+fridge]. It is derived
from the latest Indiana Jones movies, where Indy
Guitar Hero Drives Music Sales
Here’s an article from Ad Age
[http://adage.com/madisonandvine/article?article_id=128139] about the success of
Guitar Hero and Rockband, and their influence on the sagging music industry. The
genres
Waiting for the Couch
[http://www.flickr.com/photos/digitalpapercuts/2642824398/]
We spent a good part of today waiting for our new couch. I bought it on Thursday
for Saturday Delivery. The only window of delivery is